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August 12, 2009, Featured Articles, News, Technology

One-Stop Shopping for Retirement Risk

By Kerry Pechter   Wed, Aug 12, 2009

Steve Zaleznick sells insurance direct to the elderly online. But can his call center reps offer more than piecemeal planning?

Many entrepreneurs are trying to surf the Great American Age Wave, but few have been as closely involved with selling financial products to “seniors”—there's got to be another word—for as long as Steve Zaleznick has.


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