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Annuity Issuers Embracing Social Media One Tweet At A Time
A growing number of annuity issuers are using creative approaches on Twitter to reach new audiences online.
Industry Views are special reports that are sponsored and independent from RIJ's editorial content.
June 17, 2010, Featured Articles
Loaded VAs Haven’t Lost Their Lustre
Prudential Financial and Jackson National Life rack up sales with variable annuity contracts that ignore the adage, ‘Simplify, simplify, simplify.’
The best-selling variable annuity contracts in the first quarter of 2010 were not the simple, inexpensive, low-in-saturated-fats products that some people thought would emerge victorious from the financial crisis, like tiny mammals succeeding the dinosaurs.
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